Sustainable Origin program | Sustainability Management
Tip Toey Joey
Kids shoes
Franca (SP) - BRAZIL
Validity of certification
15/08/2025
SUSTAINABLE
ORIGIN
SILVER
Certified since
15/08/2023
369
0
30%
40%
60%
80%
695*
Overall Score: To achieve Sustainable Origin certification, the company must comply with all mandatory entry-level indicators (Bronze) and achieve a minimum of 30% of the applicable maximum score. Subsequently, they are followed by Silver (40%), Gold (60%) and the maximum Diamond level (80%). *The maximum score of applicable indicators for Tio Toey Joey is 670 points.
Certification Type
COMPANY
Tip Toey Joey defined the scope of the certification for the whole company to certify all the organization's processes. The brands belonging to the certified company are also certified.
Audited by
Tip Toey Joey had its certification granted after verification audited by Bureau Veritas. For more information about the audits accredited by the Sustainable Origin, click here.
Brief description of the company
Tip Toey Joey, founded in 2005, is a prominent brand of children's footwear located in Franca. With a team of over 250 employees, the company produces more than 325,000 pairs of children's shoes annually, diversifying its segments while maintaining a commitment to quality and innovative design.
Inspired by his daughter, the original shoe was created 20 years ago by designer Scott McInerney and advertising professional Ana Claudia Figueiredo. Tip Toey Joey gained prominence in the market with the Stretch&Stay technology (elastic at the heel) and the 'barefoot' concept, which gives the shoes a wide shape that allows little toes to spread and a thin sole to feel the ground, as if barefoot.
Producing over 1,500 pairs of children's shoes in Franca/SP, Tip Toey Joey is certified at the Silver level of Sustainable Origin and aims to achieve Gold level in the next two years by focusing on present ESG actions and looking to the future.
Company Video
Initiatives
Contact Information
Address: Rua General Telles, 1000 Franca/SP
Postal Code: 14400-450
Phone: +55 16 3707-0661
Email: sac@tiptoeyjoey.com